PT. Electronic Science Indonesia: Leaders of Innovation
Erick Hadi, CEO Indonesia’s technology sector has seen a massive increase in terms of growth, both in terms new companies being founded as well as few of them who have succeeded. Jakarta, Indonesia-based PT. Electronic Science Indonesia (eScience) is one such company that has succeeded to provide integrated services to assist manufacturers in designing and developing expansion plans in Indonesia. The organization serves those companies that have entered the country for the first time and are yet to set up their business and looking forward to finding the right local partners to work with. “The Indonesian government has a vision to position the country as the largest digital economy in Southeast Asia's by 2020 and this fuels us to provide innovative products aiming to change the way traditional processes work in the country,” says Erick Hadi, CEO of eScience.
“Before, it was an uphill task for new foreign companies to enter Indonesia as there are many challenges in running their day-to-day operations, executing strategies, and managing local relationships,” he continues. To mitigate these challenges, eScience took up the role as manufacturer representatives for those foreign manufacturers. This, in turn, facilitated manufacturers to solve complex business issues in their local operations—be it pre-sales, operations, finance, or after-sales support. It was challenging for new foreign companies to build scalable, long-lasting business while expanding their products to industry-relevant buyers.
Innovation attracts attention; rapid execution wins the battle
eScience believes in the motto “Measure. Optimize. Better” (M.O.B). The process of customer onboarding begins in the pre-sales stage. The firm believes in achieving situational success by going through a mandatory trial, proof-of-concept, and early lifecycle where they focus to understand several things, i.e: the desired outcome, the clients’ measure of success, and what the clients are trying to achieve with our products. They then set standard outcomes that will be mutually agreed during the pre-sales stage.
The current technical solutions provided by eScience revolves around financial services, consumer goods, retail, and healthcare sectors; as the firm continues to bring more innovations to more markets in the future.
In the retail sector, the company implemented a system that helped a retailer utilize affordable Android device to decrease turn-around time, nation-wide for data consolidation— from weeks to days. Their client was able to attain deeper and faster nation-wide analytics the next day to ensure consistent user experiences in their stores; while providing reports at a detailed-store level.
In the healthcare sector, the firm provides Artificial Intelligence technologies to detect cancer symptoms faster and with more accurate diagnoses to help the burgeoning gap of acute shortage of healthcare resources in Indonesia.
In the financial services sector, the company takes part in providing support services for inclusive banking, and making cashless payments available in Indonesia; allowing unbanked Indonesians to get involved, as well as making Indonesia a less cash-dependent country.
The enterprise is positive about expanding their revenue, customer base, and products in Indonesia. “We aim to achieve our Vision 2020 while remaining very positive about Indonesia, and how we are actually going to expand our products and services in our home base,” concludes Erick.
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